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REIMAGINING HELP GUIDE

AN EVIDENCE-BASED APPROACH TO HELPING PEOPLE REACH THEIR GOALS

Nesta, Macmillan Cancer Support, the British Heart Foundation and the UCL Centre for Behaviour Change have worked together to develop a universal model of ‘Good Help’ underpinned by behavioural evidence, which can be understood and accessed by everyone. They analysed and simplified behaviour change research and practice, and worked with a group of 30 practitioners and people with lived experience to iterate and cross-check the behavioural evidence against real life experiences. Dartington Service Design Lab helped to structure and format the evidence in a way that makes it easy for everyone to understand.

This guide outlines eight characteristics of Good Help, which aims to support practitioners, system leaders (such as service managers, charity directors or commissioners) and any person working in a direct ‘helping’ organisation to understand the behaviour change evidence that underpins Good Help, and develop new ideas or adapt offers of Good Help, which can be tested out in their own organisations or local communities.